Pell City, AL is one of the fastest-growing suburbs of the Birmingham MSA, with 10% population growth since 2020. It draws from a 20–25 mile trade area and is the gateway to Logan Martin Lake. Pell City Station is located at I-20 (53,202 AADT) and US Hwy 231 (20,488 AADT), with market-best visibility to both. The site is shadow anchored by Pell City Square, home to Hobby Lobby, TJ Maxx, Ross and Ulta.